Brunico is the capital of the Val Pusteria, the economic and cultural center of the area. Awarded in 2009 the small town award with the best quality of life, Brunico is characterized by a picturesque old town: a colorful interweaving of alleys and shops, among renowned boutiques, nice cafes and restaurants.

Brunico has an important cultural heritage, testified by the numerous churches that hold precious works of art. Also worth visiting is the Brunico Castle, which houses one of the Messner Mountain Museum, and the Civic Museum.

Long cycle paths and endless paths await you for your summer outdoor activities. If you love walking, you cannot miss the Nature Fitness Park Plan de Corones Dolomiti, the largest Nordic walking park in Europe. For those who want to practice winter sports, you are spoiled for choice. Plan de Corones is certainly the most important ski area in South Tyrol, with over 114 km of slopes and more than 30 ski lifts. A perfect holiday in one of the best ski areas in Italy!